Nikon Takes Digital SLR Lead in Japan Over Canon
Canon, NikonThe Japanese site asahi.com has posted an article stating that Nikon has taken the DSLR sales lead over Canon for the first half of 2007, thanks in a large part to the popularity of the Nikon D40.
Nikon clinched a 47.5-percent share of the domestic market from January to June, surpassing Canon’s 36.5 percent, according to Tokyo-based market research firm BCN Inc.
It was the first time that Nikon has held the top spot over a half-year term, although it had done so on a monthly basis before.
Nikon and Canon have long been the dominant players in the domestic SLR camera market, but Nikon appeared stuck in second place for digital SLR camera body sales.
In the first half of 2006, Canon led at 46.4 percent to Nikon’s 31.9 percent, and at 42.9 percent to Nikon’s 35.5 percent in the second half.
They also mention that competition for the third place spot has been tight, with Pentax at 6.7%, Sony at 4.5%, and Olympus at 4.3% for the first half of 2007. Olympus took over third place behind Nikon and Canon for May and June, however, thanks to the release of the Olympus E-410.
Don’t forget that this article is only talking about the Japanese DSLR market, and doesn’t talk about sales in other parts of the world. We can try to make assumptions about what this might mean for Nikon and Canon in other parts of the world, but we’d probably be wrong. So we won’t.